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What is PerkUp?

An overview of PerkUp's rewards and gifting platform — swag, gift catalog, gift cards, and the Perk Card — and why companies use it.

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Written by Cameron Soregaroli

PerkUp is a rewards and gifting platform that lets your company send branded swag, curated gifts, gift cards, and cash-equivalent rewards to employees, customers, and partners around the world — without you having to manage inventory, vendors, or shipping yourself.

It's built for teams like HR, People Ops, and marketing who need one place to handle recognition, milestones, and gifting instead of juggling separate swag vendors, gift card sites, and spreadsheets.

What can I send with PerkUp?

PerkUp gives you four ways to reward someone, and you can mix them into a single send or automation.

Swag

PerkUp offers customizable swag ranging from established brands to fully white-labeled items with your company's logo. There are two ways to send it:

  • On-demand swag — no minimum order quantity, best for apparel and one-off sends to individuals.

  • Bulk swag — ordered in larger quantities, best for events, conferences, or onboarding kits.

Admins set up and manage swag from the swag home, including the on-demand catalog and bulk orders.

Gifts

PerkUp's global gift catalog includes over 60,000 curated items across categories like food and drink, electronics, home goods, and books. Recipients pick what they want when they redeem their reward.

Gift cards

PerkUp offers over 5,000 digital gift cards from global brands. Gift cards are delivered instantly, and the available catalog is localized by country.

Perk Card

The Perk Card is a prepaid Visa card that works like a debit card. When someone receives a Perk Card reward, they can spend the funds however they like, online or in stores, anywhere Visa is accepted. It can be added to Apple Wallet or Google Pay for tap-to-pay spending. See "Setting up your virtual Perk Card" and "Where can I use my Perk Card?" for details.

How do rewards get to people?

Admins send rewards from the rewards page — picking recipients, a budget, and what they can redeem it for (PerkUp dollars, swag, the gift catalog, a gift card, or Amazon). Recipients get an email with a claim link where they choose their reward. You can also automate recurring occasions like birthdays, work anniversaries, and new hire welcomes so they go out automatically without an admin sending each one manually. See "How to send a reward or gift to your team" for the full walkthrough.

Why do companies use PerkUp?

  • To send swag and gifts globally without managing inventory or shipping logistics themselves

  • To consolidate gifting, swag, and gift cards with one vendor instead of several

  • To automate recurring milestones like birthdays, work anniversaries, and new hire onboarding

  • To let recipients choose a reward they actually want, rather than receiving something pre-selected for them

What's next?

If your company is already on PerkUp, log in to your account to see your dashboard. Admins setting up an org for the first time should check out "Admin quick-start: set up your org in 30 minutes." Members who just received a reward should see "I received a PerkUp gift or reward — what do I do?"

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